Our Ingredient Branding Program enables our clients to enter the world of Swarovski – a world of wonder with our wide assortment of shapes, extensive range of sizes, and mesmerizing colors of crystals. We are proud to offer creative talents the ability to reshape reality using flawless, precision-engineered stones, alongside advanced applications, and techniques, as well as supporting our Ingredient Branding partners with unrivalled craftspeople and experts. Our key message: “Crystals by Swarovski – consciously crafted” places the focus firmly on our core product – our unparalleled, high-quality crystals – while embracing our proud tradition and heritage. For us, “consciously crafted” delivers a dual message, highlighting not only the intent, care and longstanding craftsmanship taken in creating our mesmerizing crystals, but also in the production processes and the materials that pay attention to sustainability and environmentally minded process and methods.
Compliance & Safety initiatives
ADVANCED CRYSTALS
Setting new standards, our innovative lead-free crystal formula (40 ppm or less) allows our clients to achieve full compliance with current international laws, and regulations governing restricted substances in finished products for numerous segments.
CADMIUM-FREE* CRYSTALS**
In compliance with all CLEAR lists and environmental principles, the majority of crystals throughout our loose assortment are crafted without the addition of cadmium, enabling designers to make a more responsible choice. Our Certificate of Compliance affords a guarantee of quality and precision.
* 40ppm or less
** Except the following colors: Siam, Light Siam, Citrine, Hyacinth, Fireopal
CLEAR PROGRAM
Our Restricted Substance program, CLEAR, mandates us to systematically manage, restrict, and eliminate harmful chemicals from our products and supply chain. It’s a mandatory standard for all product development and obligatory for our global manufacturing network. REACH, the EU’s chemical compliance initiative is fully integrated into CLEAR.
Initiatives with sustainability in mind
SWAROVSKI RECREATED™ CRYSTALS
Swarovski ReCreated™ crystals are Swarovski's most sustainable crystals to date. The innovation lies in utilizing crystal glass breakage* from the manufacturing process in the production of Swarovski ReCreated™ crystals. This results in a reduction of at least 40% in natural resource usage ** and a decrease of at least 34% in the environmental footprint compared to standard Swarovski crystals.
SWAROVSKI ZIRCONIA MADE WITH RENEWABLE ENERGY
Since 2023, we have been offering carbon-reduced Swarovski Zirconia, created using renewable electricity for the most energy-intensive stage of processing. As a result, 77% of the electricity used for the production of our Swarovski Zirconia comes from renewable sources. This requirement cuts cradle-to-gate carbon emissions by at least 55% compared to zirconia produced without renewable energy.
REIGNITED CRYSTALS
We aim to reignite our unused crystal components whenever possible, and we collaborate with leading academic institutions to give these precious materials a second life through the imagination of future designers. Our partnerships nurture innovative thinking that redefines how we create, reuse, and design responsibly. Each project reflects a commitment to sustainability – transforming pre-existing resources into contemporary expressions of creativity and purpose.
RECYCLED METALS
Recycled metals are derived from used metals which are reprocessed to create a new material, without compromising on quality. With major environmental advantages – reutilizing precious resources instead of using raw materials and creating lower Co2 emissions (less energy required to remelt metals than mine) – we aim to source all of our metals from responsibly managed and recycled sources by 2030.
TCF™ CRYSTALS COLORING TECHNOLOGY
Our own patented TCF™ crystal coloring technology represents a more responsible approach compared to our standard crystal coloration with a lower environmental footprint in resource use, minerals, and metals. Based on a cradle-to-gate ISO 14040-conform Life Cycle Assessment using the EU-PEF method, TCF™ colors show clear improvements over conventional processes. For example, the new Dark Orange TCF™ color achieves a 38% lower overall environmental footprint.
